If a book’s back cover is often an after-thought, the spine is an after-after-thought.
Yet, as I wrote in my last post, the spine is the backbone of the whole operation. The thing holding the front and back cover together.
Typically (unless you or your readers upload photos or videos to Amazon or other retailers) your book’s spine won’t be visible to browsing customers online.
But that doesn’t mean you shouldn’t put in an effort.
In fact, there are two reasons spine design deserves your special attention:Continue reading “The After-After-Thought: The Spine”